You are an expert in social media, responsible for elevating Zero Motorcycles’ global social presence, driving engagement, and ensuring consistent brand execution across all platforms & social accounts.

As the Global Social Media Manager at Zero Motorcycles, you will champion our brand’s voice and growth in the social media landscape, developing and executing strategies that deepen audience engagement, foster community, and expand our global reach. You will collaborate across teams to deliver compelling content and social media experiences, ensure alignment with our mission, and position Zero Motorcycles as the premier choice in electric motorcycling.

Key Responsibilities

• Develop and implement global social media strategies that drive awareness, engagement, and preference for Zero Motorcycles.
• Serve as the steward of the brand’s social voice, ensuring consistency and resonance across all social channels and regions.
• Lead the creation and execution of social media campaigns, storytelling initiatives, and integrated digital programs that highlight Zero’s products, technology, and mission.
• Develop and manage content calendars for all social platforms, ensuring timely and relevant posts.
• Post across all social media platforms using sourced and produced content.
• Engage with and nurture community via comments and messages, fostering positive interactions and brand advocacy.
• Collaborate with global marketing teams to organize and streamline assets, ensuring brand integrity and consistent execution worldwide.
• Lead video production planning and execution for internal needs and social media campaigns, including pre-production, filming, and post-production.
• Manage relationships with content creators and influencers to expand reach and brand advocacy.
• Help shape and maintain brand tone and voice across all digital channels.
• Coordinate with Customer Service to address owner-related social media concerns.
• Monitor consumer trends, competitive activity, and market dynamics to inform social strategy and identify growth opportunities.
• Utilize data and analytics to measure social health, campaign effectiveness, and inform future initiatives (growth, engagement, sentiment).
• Support go-to-market strategies for new product launches, working closely with product and marketing teams to maximize impact through social media.
• Assist in event production and event-focused content creation as required.