Campaign and Content Lead - Marketing & Communications

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Job Description

Job Location: Remote

About the role

Are you an adept content strategist with team leadership experience? Do you possess a blend of outstanding writing flair, creativity, and meticulous attention to detail? Have you delivered strategic and impactful integrated marketing campaigns? We invite you to join Sun King, one of Africa's premier green enterprises. We're on a mission to transition thousands of homes and businesses from polluting generators and hazardous kerosene to clean, affordable solar solutions.

In this newly established role, you'll spearhead a team of content and editorial specialists within our Communications team and wider Marketing departments. Working cross-functionally with regional marketing units, data insights groups, and multimedia professionals, your mandate will be to champion Sun King's solar innovations, human impact narratives, and broader mission across primarily African and Asian markets. This will involve, primarily, delivering targeted campaigns about the benefits of solar products directed at African consumers and, to a lesser extent, government and B2B audiences.

The team you would join
The campaign and content lead will sit within the Communications Team and support the broader Marketing Department. The incumbent will be at the helm of this dynamic group, ensuring seamless collaboration amongst a diverse array of professionals, including graphic designers, videographers, social media experts, and digital and traditional marketing strategists. Their collective aim is to elevate consumer awareness of Sun King's transformative solar products.

The team's approach is comprehensive, embracing both digital and traditional methods to initiate external-facing, public marketing and communication campaigns. Rooted in substantial industry expertise, the Communications Team brings to the fore a wealth of knowledge and a proven track record in executing inventive and impactful marketing, thought leadership and sales-led campaigns.

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