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Marketing Operations Manager

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Job Description

We're at a turning point in history. Climate change is changing the world faster than ever before. Utilities will play a crucial role in the transformation of our society to fight climate change and become carbon-neutral, while at the same time making sure people and businesses can continue to use energy supply like they've been used to for so many years. At Gorilla, we're determined to not stay aside, but to make a real impact on the utility industry by providing data services that allow utilities to play the role they need to play in the quest for a net-zero society. By building something that solves a real problem, and by being the best at what we do.

Marketing operations manager at Gorilla 🦍

We’re on the lookout for an accomplished Marketing Operations Manager to join our dynamic marketing team, enabling us to scale more efficiently and unlock potential across the funnel. In this pivotal role, you'll spearhead our efforts to fine-tune marketing processes, implement impactful systems and tools, and champion operational excellence across all marketing functions. The ideal candidate will have a deep understanding of B2B marketing strategies, keen analytical acumen, and a proven track record of leveraging technology to enhance marketing performance.

What you'll do at Gorilla:

  • Own the marketing technology stack, including day-to-day troubleshooting, review & onboard new technologies, governance, and integrations between systems.
  • Develop and implement marketing automation workflows to streamline lead generation, lead nurturing, and lead scoring processes.
  • Oversee comprehensive data management initiatives, including database segmentation, data cleansing, and enrichment to ensure data accuracy and relevance for targeted marketing initiatives.
  • Lead campaign operations initiatives, from technical set up to ongoing maintenance of workflows, forms, and emails
  • Develop and maintain marketing reporting dashboards and regular performance reports to provide visibility into marketing performance and ROI, including multi-touch attribution.
  • Act as a mentor and resource to the marketing team, providing training and support on marketing tools, processes, and best practices to maximise productivity and effectiveness.
  • Collaborate closely with sales operations to ensure alignment between marketing and sales processes

Requirements

  • Extensive hands-on experience working with Hubspot, and proficiency in ABM platforms such as Terminus, DemandBased, or 6Sense.
  • Proven track record of implementing new processes and tools in a B2B SaaS environment, particularly with an Account-Based Marketing framework.
  • A confident self-starter, with a proven track record of scaling marketing operations
  • Strong organisational and project management skills, with an ability to manage multiple projects in a fast-paced environment
  • Collaborative mindset and excellent communication skills, allowing you to work effectively with cross-functional teams

You'll stand out if you have:

  • Proven experience in successfully onboarding new technology platforms and tools
  • Strong data analytics skills
  • Experience owning, maintaining and optimising a company website

Benefits

You become part of an ambitious organisation and an enthusiastic team with a mindset to win! As Gorilla is growing at an incredible pace, you can leave your mark – growing alongside Gorilla.

We actively challenge ourselves and our colleagues, in order to always improve our skills, methodology and capabilities. Lifelong learning is essentially embedded in our organisation, and we care about your individual dreams and ambitions, beyond just work.

On top of that, our remuneration approach is clear and no-nonsense, just like our feedback culture and personal development approach. You’ll be able to join a team from wherever you’d like to work – equipped with the best technology for remote work. We’ll provide access to an office space near you whenever you like, as well as frequent travels to meet your colleagues in person, making sure you’ll never feel lonely.

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