Vice President of Retail Sales

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Job Description

Blueland is revolutionizing conventional cleaning and personal care products to eliminate the need for single-use plastic packaging, while prioritizing the planet and people. We believe that we should be able to have a clean home without sacrificing a clean planet and that sustainable choices should be effective, convenient, and affordable. We also believe that businesses need to be reconstructed to consider all stakeholders, not just profit.


We are a science-driven company with a pipeline of proprietary products that started with our cleaning sprays and hand soap (we hold over 40 patents and patents pending worldwide). To date, we’ve already helped divert more than 1 billion single-use plastic bottles from landfills and waterways. We were the 2nd fastest growing direct-to-consumer in 2020, and have built an engaged, passionate community of close to 1M+ person community. We’re proud to be a Certified B Corp - recognized for meeting the highest standards of verified social and environmental performance, transparency, and accountability. We’re also Climate Neutral Certified along with many other certifications that help hold us accountable on our commitments to optimize our products for environmental and human health.


Blueland was featured on the Season 11 premiere of Shark Tank, securing an investment by Kevin O’Leary. Blueland is well-funded by top tier venture capital firms as well as notable investors including Gwyneth Paltrow, Justin Timberlake and founders of Sweetgreen, Thrive Market, Honest Company, Rent the Runway, and Bonobos. We’ve been featured across top tier outlets such as the New York Times, Fast Company, TechCrunch, VOGUE, Wall Street Journal, Inc., and more.


The Role:


As the Vice President of Retail Sales, you will spearhead Blueland’s disruptive growth in retail, which has been identified as the Company’s #1 priority and largest opportunity in the coming years. This is a unique opportunity to change the landscape of Home Essentials and Personal Care on retail shelves, making it easy for people to make sustainable choices with Blueland’s innovative products that prioritize people and the planet. The Vice President of Retail Sales will have primary responsibility for all sales and trade / retail marketing activities. They will be tasked with generating profitable top-line in retail, implementing best-in-class selling practices, managing trade / retail marketing spend and SG&A to effectively deliver annual operating goals, and a multi-year strategic growth plan. This role reports to the Chief Commercial Officer (CCO).

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